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Student accommodation marketing

Student accommodation

Student accommodation websites, integration and occupancy marketing 

Stunning websites, seamless integration with booking platforms and successful digital marketing programmes that drive exceptional levels of occupancy for our student accommodation clients.

At Wisetiger we’ve been working alongside student accommodation providers since 2011, developing a deep understanding of the needs of the sector and the expertise to deliver excellent results. During 2017 we were helping to market nearly 30,000 student beds with our clients.

Focus on the user journey

Our websites are planned, designed and built with visitors in mind. Site structure, navigation and content drive viewers to relevant accommodation with compelling calls to action to apply for a room. Integration with booking platforms allows up-to-date information about availability and pricing to be presented to the visitor, allowing the application process to be as simple and seamless as possible – increasing conversion rates of website visitors to applications and bookings. 

Smooth and easy to use application process

The application process has been developed to work in a simple and streamlined way to capture valuable marketing data. We collect data in stages and post that data to your student accommodation management system to ensure that you have as much prospect and customer data as possible. 

Automated marketing

Where appropriate we can leverage customer data to improve occupancy, creating the ability through automated marketing to drive hot prospect visitors back to your website to apply for rooms. Scenarios this manages might include visitors drop off the application process because they’ve not got their credit card ready, visitors that don’t have their guarantor information ready or those that are simply undecided and drop of in the application process for other reasons. 

 

Student accommodation marketing case studies include

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