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The Answer:
WiseTiger implemented our Emarketing Engine to enable Cannons to perform email marketing. Our Emarketing Engine is written in ASP with an MS SQL database supporting the large volume of emails and leads generated. It supports best practice electronic marketing in line with legislation and industry recommendations.
WiseTiger also developed and designed a viral campaign which was incorporated into the Emarketing Engine. The viral campaign included frequent communication points that were delivered automatically based upon the target users intervention. The system also included reporting on the campaign as it developed.
WiseTiger was also asked to provide campaign delivery services to manage and monitor the viral campaign throughout its term. WiseTiger has also delivered SMS marketing services to Cannons.
Testimonial:
Karen Lewis
Group Marketing Manager
"WiseTiger deliver a reliable and consistent service for our online marketing campaigns. WiseTiger is always flexible with regard to working with us to meet deadlines and budgets and are highly professional in their approach and attitude to our requirements. Their friendly team are easy to work with and provide the right blend of teamwork and consultancy to meet our objectives."
For more information:
Email us at info@wisetiger.co.uk or call Andy Shaw at WiseTiger on 01252 731330.
About Cannons Health and Fitness Ltd:
Cannons Health and Fitness Ltd is one of the leading health and fitness operators within the UK. Cannons Health Club is a growing collection of private members clubs focusing on adult and family orientated health, fitness and relaxation facilities. There are currently 44 clubs in the UK and 5 in The Netherlands with plans to expand.
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