CastleHill Living Case Study

CastleHill Living

Website and marketing for UK student accomodation

Digital marketing and website for premium student accommodation

Website aimed at UK and International students

Seamless integration with TCAS student accommodation booking system

Objectives

Based in the UAE the CastleHill team has been helping international students study in the UK since 2010. Their accommodation is all close to the universities and provides high quality, premium living space and facilities.

CastleHill’s brief to Wisetiger was to provide new branding, a responsive website and digital marketing support to help generate enquiries and online bookings. Their requirements included integration with Wisetiger’s student accommodation booking module to allow a smooth website customer journey with a focus on increasing conversion of online bookings, requests for viewings and to build a marketing database of students requiring student accommodation.

Results

The website has delivered good results generating high levels of enquiries and occupancy across CastleHill’s student properties. 

The integration with TCAS provides efficient updates to the website directly from stock availability in TCAS. The website shows live availability of rooms, takes registration and online payments and provides students with the ability to sign up to a waiting list when rooms are not available.

Reviews

The CastleHill website is another great example of student accommodation marketing from Wisetiger. The website has been designed to appeal to international students looking for premium facilities at UK universities.”

“Wisetiger’s student accommodation marketing module integrates the website seamlessly with TCAS – it’s at the heart of the website and drives successful engagement with site visitors.

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Related Content

Website
www.castlehill-living.co.uk

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