Marketing collateral

At WiseTiger we believe that direct marketing is an important component in a company's communication strategy.

From mailings to special offers, from competitions to customer surveys - direct marketing can generate enquiries, leads and sales, as well as communicating general information about a business and its services to specifically targeted audiences.

At WiseTiger we create and deliver campaigns that:

• increase sales to exiting customers
• re-establish relationships with customers who have gone away
• generate enquiries and sales amongst new customers
• create brand awareness

Our objective is always to understand your business objectives, your market and your needs, and to create effective and appropriate marketing campaigns.

Monitoring a campaign

As part of our service we can help to monitor the success of a direct marketing campaign through telemarketing. We can also create specific landing pages on your website, or even create a microsite specifically to support a marketing campaign. We can monitor traffic to the web page or microsite to establish interest generated by a mailer. Results learnt from one activity can then be used to improve subsequent marketing campaigns.

Our direct marketing capabilities include:

• creative design and copywriting that are consistent with other aspects of the brand
• current legislation and industry best practice
• source and supply of direct marketing databases and mailing lists
• production, mailing and distribution
• telemarketing support through one of our partner companies
• monitoring and measuring the response to a campaign

Talk to us if you'd like to find out more about how marketing collateral can help you develop more business.

For more information:
Contact Andrew Shaw at WiseTiger on +44 (0)1252 731330
or email hello(at)remove-this.wisetiger.co.uk