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<item><title>Does your website start strong and end strong?</title><link>https://www.wisetiger.co.uk/news-blog/website-entry-and-exit-points</link><pubDate>Sun, 15 Mar 2026 08:32:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/website-entry-and-exit-points</guid><description>Discover why website entry and exit points are vital for your digital strategy. Learn how to map user journeys, optimise landing pages, and reduce bounce rates with Wisetiger’s expert website planning and UX design.</description><enclosure
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<item><title>Does your website reflect the ambition of your leadership team?</title><link>https://www.wisetiger.co.uk/news-blog/is-your-investor-relations-website-diluting-your-boardrooms-vision</link><pubDate>Sun, 15 Feb 2026 08:00:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/is-your-investor-relations-website-diluting-your-boardrooms-vision</guid><description>Discover five essential steps to ensure your investor relations website reflects your leadership team&#039;s ambition and creates a compelling investment case.</description><enclosure
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<item><title>Why AI cares what your website looks like.</title><link>https://www.wisetiger.co.uk/news-blog/does-brand-identity-affect-how-youre-indexed-in-ai</link><pubDate>Wed, 04 Feb 2026 11:24:18 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/does-brand-identity-affect-how-youre-indexed-in-ai</guid><description>The design of your website is more important than ever. Discover how to optimise your digital presence for AI indexing and Generative Engine Optimisation (GEO) to ensure your brand remains a trusted source.</description><enclosure
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<item><title>Why AI matters for investor relations websites.</title><link>https://www.wisetiger.co.uk/news-blog/why-does-ai-matter-for-investor-relations-websites</link><pubDate>Tue, 06 Jan 2026 15:25:39 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/why-does-ai-matter-for-investor-relations-websites</guid><description>Artificial intelligence is changing how investors find and process information. Discover why your IR website needs to be AI-ready and how to ensure your corporate data is accessible and accurate for the next generation of digital tools.</description><enclosure
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<item><title>Five common questions that businesses ask about their brand identity.</title><link>https://www.wisetiger.co.uk/news-blog/when-is-it-time-for-a-brand-refresh</link><pubDate>Mon, 08 Dec 2025 17:47:27 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/when-is-it-time-for-a-brand-refresh</guid><description>Is your brand keeping up with your business? Discover the key signs that it’s time for a brand refresh and how to ensure your visual identity stays relevant.</description><enclosure
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<item><title>Content planning for a FTSE 250 Investor Relations website.</title><link>https://www.wisetiger.co.uk/news-blog/content-planning-for-a-ftse-250-investor-relations-website</link><pubDate>Sat, 15 Nov 2025 11:55:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/content-planning-for-a-ftse-250-investor-relations-website</guid><description></description><enclosure
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<item><title>Beyond compliance: creating engagement with Investor Relations website design.</title><link>https://www.wisetiger.co.uk/news-blog/best-investor-relations-website-design</link><pubDate>Mon, 27 Oct 2025 09:06:34 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/best-investor-relations-website-design</guid><description>An effective Investor Relations website design builds trust. We explore the essential design, UX, and build strategies needed to create a successful IR website for your stakeholders.</description><enclosure
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<item><title>Brand refresh for EnQuest delivers consistency in stakeholder communications.</title><link>https://www.wisetiger.co.uk/news-blog/brand-refresh-for-enquest-delivers-consistency-in-communications</link><pubDate>Sat, 17 May 2025 11:47:00 +0000</pubDate><guid>https://www.wisetiger.co.uk/news-blog/brand-refresh-for-enquest-delivers-consistency-in-communications</guid><description>Wisetiger helped EnQuest, an energy production company, refresh its brand guidelines to deliver consistency in communications. The project included new digital guidelines, a new PowerPoint template, and a new image library.</description><enclosure
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<item><title>Learning to love the robot: why you should automate your marketing.</title><link>https://www.wisetiger.co.uk/news-blog/learning-to-love-the-robot-why-you-should-automate-your-marketing</link><pubDate>Sat, 19 Apr 2025 16:41:00 +0000</pubDate><dc:creator>Andy Shaw</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/learning-to-love-the-robot-why-you-should-automate-your-marketing</guid><description>This article explains the benefits of marketing automation, including optimization through analytics, personalization, and cost efficiency. It also touches on the future of machine learning in marketing.</description><enclosure
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<item><title>EnQuest PLC enhance investor communications with new website by Wisetiger.</title><link>https://www.wisetiger.co.uk/news-blog/enquest-plc-enhance-investor-communications-with-new-website-by-wisetiger</link><pubDate>Fri, 18 Oct 2019 13:43:00 +0000</pubDate><guid>https://www.wisetiger.co.uk/news-blog/enquest-plc-enhance-investor-communications-with-new-website-by-wisetiger</guid><description>Wisetiger has developed a new corporate website for EnQuest PLC, an energy company, to enhance their investor communications with a new site for regulatory news, reports, and presentations.</description><enclosure
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