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<item><title>Does your website start strong and end strong?</title><link>https://www.wisetiger.co.uk/news-blog/website-entry-and-exit-points</link><pubDate>Sun, 15 Mar 2026 08:32:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/website-entry-and-exit-points</guid><description>Discover why website entry and exit points are vital for your digital strategy. Learn how to map user journeys, optimise landing pages, and reduce bounce rates with Wisetiger’s expert website planning and UX design.</description><enclosure
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<item><title>Rebranding Care first as they join the Optima Health family.</title><link>https://www.wisetiger.co.uk/news-blog/rebranding-an-existing-website-with-new-branding</link><pubDate>Tue, 10 Feb 2026 10:08:00 +0000</pubDate><guid>https://www.wisetiger.co.uk/news-blog/rebranding-an-existing-website-with-new-branding</guid><description>Whether you are refreshing your visual identity or launching a complete rebrand, your website is the heart of your new look. Discover how we help brands transition their digital presence with strategic design, seamless UX and high-quality build to ensure a consistent and impactful brand footprint.</description><enclosure
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<item><title>Why AI cares what your website looks like.</title><link>https://www.wisetiger.co.uk/news-blog/does-brand-identity-affect-how-youre-indexed-in-ai</link><pubDate>Wed, 04 Feb 2026 11:24:18 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/does-brand-identity-affect-how-youre-indexed-in-ai</guid><description>The design of your website is more important than ever. Discover how to optimise your digital presence for AI indexing and Generative Engine Optimisation (GEO) to ensure your brand remains a trusted source.</description><enclosure
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<item><title>Why email is still the number one channel for B2B growth.</title><link>https://www.wisetiger.co.uk/news-blog/why-email-is-still-the-number-one-channel-for-b2b-growth</link><pubDate>Wed, 21 Jan 2026 11:13:00 +0000</pubDate><dc:creator>Andy Shaw</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/why-email-is-still-the-number-one-channel-for-b2b-growth</guid><description>Discover why email marketing remains the most effective channel for B2B growth. From building long-term relationships to driving measurable results, we explore why this dependable tool is still at the heart of every successful digital strategy.</description><enclosure
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<item><title>New websites for Maximal Concepts and Steelhead Group.</title><link>https://www.wisetiger.co.uk/news-blog/new-websites-for-maximal-concepts-and-steelhead-group</link><pubDate>Wed, 17 Dec 2025 07:49:32 +0000</pubDate><guid>https://www.wisetiger.co.uk/news-blog/new-websites-for-maximal-concepts-and-steelhead-group</guid><description>We’re delighted to announce the launch of two new websites for Maximal Concepts and Steelhead Group, the teams behind global hospitality brands including Mott 32, The Aubrey, Limewood and Sip Song.</description><enclosure
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<item><title>Five common questions that businesses ask about their brand identity.</title><link>https://www.wisetiger.co.uk/news-blog/when-is-it-time-for-a-brand-refresh</link><pubDate>Mon, 08 Dec 2025 17:47:27 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/when-is-it-time-for-a-brand-refresh</guid><description>Is your brand keeping up with your business? Discover the key signs that it’s time for a brand refresh and how to ensure your visual identity stays relevant.</description><enclosure
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<item><title>What are the best days and times for B2B social posts?</title><link>https://www.wisetiger.co.uk/news-blog/what-are-the-best-days-and-times-for-b2b-social-posts</link><pubDate>Wed, 10 Sep 2025 11:44:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/what-are-the-best-days-and-times-for-b2b-social-posts</guid><description>Understanding the best times to post on social media for B2B accounts is more art than science, as it depends heavily on your specific audience and their work habits. However, there are general patterns that emerge from data analysis, and they are a great starting point for your strategy.</description><enclosure
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<item><title>Wisetiger launches website refresh for Mapal-OS.</title><link>https://www.wisetiger.co.uk/news-blog/wisetiger-launches-website-refresh-for-mapal-os</link><pubDate>Mon, 18 Aug 2025 08:04:00 +0000</pubDate><guid>https://www.wisetiger.co.uk/news-blog/wisetiger-launches-website-refresh-for-mapal-os</guid><description>We’re delighted to announce the launch of a website update for our long-term client, Mapal-OS. The site has been given a complete redesign and a significant upgrade to its user experience to support Mapal’s ongoing marketing efforts.</description><enclosure
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<item><title>Can I add my clients’ email addresses to my email marketing database?</title><link>https://www.wisetiger.co.uk/news-blog/can-i-add-my-clients-email-addresses-to-my-email-marketing-database</link><pubDate>Fri, 06 Jun 2025 08:22:00 +0000</pubDate><dc:creator>Andy Shaw</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/can-i-add-my-clients-email-addresses-to-my-email-marketing-database</guid><description>Yes, B2B businesses can add their clients to their email campaigns, but they must do so in a way that is compliant with data protection.</description><enclosure
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<item><title>What key pain points does a good B2B digital marketing strategy solve?</title><link>https://www.wisetiger.co.uk/news-blog/what-key-pain-points-does-a-good-b2b-digital-marketing-strategy-solve</link><pubDate>Wed, 21 May 2025 13:50:00 +0000</pubDate><dc:creator>Simon Verrall</dc:creator><guid>https://www.wisetiger.co.uk/news-blog/what-key-pain-points-does-a-good-b2b-digital-marketing-strategy-solve</guid><description>Unlike B2C marketing, which often focuses on individual consumers and quick decisions, B2B marketing involves longer buying journeys, multiple stakeholders, and a greater emphasis on logic and ROI.</description><enclosure
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