One of our latest projects for Wadworth has involved the design and launch of a new-look online shop.
The new shop incorporates web development methods that allow pages to load much faster and the products and categories have been regorganised to make navigation simpler. Pricing has been updated to make the cost of shipping more transparent and a new landing page with many call to action points, allows Wadworth to promote specific products, as well encourage visits to the physical Brewery Tap and Shop located at their brewery and head office in Devices. The home page also includes testimonials from shoppers and further special offers.
The online shop is integrated with our Seehoo CRM system which enables Wadworth to see who their customers are, how they are using their pubs, hotels and shop. This enables them to reward, delight and surprise customers with automated emails, vouchers and campaigns.
Andrew Shaw, Director at Wisetiger says, ‘We are really pleased with the new shop we have launched for Wadworth which offers the visitor a much improved experience, specifically in terms of the speed of the site and more simplified navigation. The shop and the underpinning e-commerce platform allows us to offer a more sophisticated e-commerce solution, allowing for multiple shops if needed, paving the way for expansion of their online offering in the future.
To buy some some of Wadsworth's fantastic beer from the shop visit, https://shop.wadworth.co.uk/