Thai Leisure Group’s Thaikhun restaurant brand offers authentic Thai street food in a setting that is bursting with hand-imported Thai bric-a-brac, taking diners on a journey to the streets of Bangkok.
Wisetiger has worked in partnership with Thai Leisure Group for a number of years to ensure that the websites and digital marketing activity of their brands are continuously improving; maximising marketing opportunities and offering a first class visitor experience.
The site has had a completely renewed look and feel with the introduction of new galleries, carousels and prominent call to actions. Improvements have been made to the blog, both for search engine optimisation and visually. The user experience (UX) has been improved, utilising the very latest best practice development methods to improve overall operation and speed of the site. Using Twitter cards and Open Graph social sharing format directly within the CMS, the client has been able to gain more control over how their content can be shared on social media platforms.
This latest website has also had a functional refresh, taking advantage of modern web methods and an updated CMS to enhance the speed and interactivity for the visitor, driving improved SEO performance.
The site is fully integrated with table reservation platform DesignMyNight and with Seehoo™ Hospitality Marketing Platform to create email campaigns, sell gift cards and manage cookery school bookings. Seehoo™ has greatly improved the booking experience for the cookery school and its insights and automation capabilities have allowed them to create numerous e-voucher campaigns to drive bookings. Seehoo’s powerful analytics allows them to analyse visitor data and buying patterns to create actionable insights for the brand.