Branding and Identity Design.
Building brands around business strengths.
Successful corporate identity isn’t just about aesthetics; it’s about amplifying what makes your business unique.
Whether we’re crafting a new identity or evolving an existing brand, we always start with the strategy. We take the time to understand your business, your people and your focus. We look at your competitors and we look at your clients and customers. Only after we’ve understood your values and objectives do we start the creative process of building your brand.
Understanding your customer
Our objective is to define exactly what drives people to your door:
- Motivation: What makes they here?
- Connection: What do they value about doing business with you?
- Expectation: What are they looking for when making a decision?
Answering these questions allows us to develop a ‘look and feel’ that resonates with your audience and communicates the right message.
Design that works everywhere
Your brand needs to be flexible. We design brands and visual systems that are robust enough to work across every medium, ensuring consistency at every touchpoint.
We ensure your identity translates perfectly from screen to physical print, including:
- Digital: Websites, apps, and email marketing.
- Print: Stationery, brochures, and business cards.
- Environment: Signage, vehicle livery, and uniforms.
Here is a breakdown of the most common branding projects we deliver.
- Brand creation for new businesses
- Brand refresh and evolution
- The strategic rebrand for businesses undergoing change
- Product or sub-branding
- Employer branding for your team
Can we help you?
Do you have questions about branding and visual identity?
Please get in touch to arrange a call.
Some of our visual identity work.