Showcase website for leading interior design firm
Brand narrative, visual identity and tone of voice
Showcase website successfully targets key audiences
Print marketing supports digital marketing channels
With more than 30 years experience, Areen is one of the UK’s leading interior design agencies, with an impressive international client base and a portfolio of stunning projects.
Wisetiger were appointed to create the brand narrative, a new website and marketing materials that would engage with Areen’s target audience. Areen wanted to demonstrate the depth and quality of their projects, and the talent and expertise that they have within their teams. Their people make a difference, they are trusted partners for their clients and this needed to be expressed in their storytelling.
Areen’s website was planned and designed to be a showcase of their great work and the people behind in the business. Video was commissioned especially for the website – supported by stunning photography of their projects and clients. With so many great things to display, it was vital that the website design was as simple and as effective as possible.
Key members of the Areen Design team are profiled in the website, creating a personal touch that has helped to support their marketing initiatives and to drive enquiries from the website. Overall it’s a website that’s very representative of the business and very well targeted at their clients and prospects.
Alongside the branding and website, we also created new stationery and marketing materials, including a printed brochure and an interactive presentation which the marketing team used on their iPads.
"Areen’s website is a great example of a website that perfectly suits the client. We listened carefully to the brief and delivered a site that looks simple but is rich with content. Great video, great use of photography and great case studies are all helping to support Areen’s marketing and drive enquiries from their target market."
Simon Verrall, Creative Director
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