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Teeing up a Revolution in Golf Technology.

Guided Knowledge

How we helped launch a revolutionary new product for golfers with a smart new website and digital marketing.

Guided Knowledge is the name behind the revolutionary Dragonfly Golf system, a smart suit and coaching app that delivers a competitive edge to professional golfers. 

Wisetiger was tasked with launching this game-changing product with a new website and a digital marketing programme. We shifted the focus to the benefits of the product, with online videos and testimonials from pro golfers and coaches, to give the golf tech the spotlight it deserved. 

Alongside a strong focus on SEO, the user experience was built around engaging content with carefully placed calls to action and data capture – from arranging a demo, to downloading a brochure – the website actively converting visitor interest into high-quality sales enquiries. 

Example of our marketing work for Guided Knowledge
Example of our marketing work for Guided Knowledge
Example of our marketing work for Guided Knowledge
Example of our marketing work for Guided Knowledge
Example of our marketing work for Guided Knowledge
Example of our marketing work for Guided Knowledge

“Wisetiger’s smart strategic approach, deep understanding of consumers’ online behaviour, flawless design aesthetic, infinite patience to teach me the ins-and-outs of maintaining a high quality website made the project a true highlight in developing the brand and our marketing mix."

Trine Hindklev, Chief Marketing Officer
Guided Knowledge

Services provided:

  • Marketing planning and strategy
  • Website design and build
  • Analytics, tracking and measurement
  • Content management
  • Ongoing support

Beyond driving immediate customer leads, the digital marketing also serves as a tool for the company’s future. It acts as a professional and compelling showcase for potential investors, articulating the vision to expand the smart suit’s application into diverse new sectors, including film, industry, and military applications. 

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