This article is focused on giving insights into some interesting findings our Wisetiger SEO Team, part of our Content Service, has found over the last year. It has become clear that content is still a driving factor in getting stronger search results,
According to Mike Giannotti from Google Travel at the 101 Holidays members’ forum last week, travel companies must grasp the importance of digital content to ensure market share.
About this time last year I created a presentation to help our clients with some simple and compelling insight into ‘Mobile’ marketing statistics. These stats, I felt, made the reasoning behind developing a mobile website strategy compelling.
Google recently announced the biggest change to its search algorithm for three years. While previous updates, such as Panda and Penguin, were significant changes to their existing algorithm,
Is your content managed? Many companies use content management systems such as Typo3, WordPress or Xcart to edit their websites. But having a content management system doesn’t always mean the content is Managed well.
If you feature embedded content on your website such as iframes or video’s then you may be missing out on optimising that content. Most embedded elements lack search engine friendly data which gives it
As we approach the end of the year have you thought about your marketing plans for January 2013? The New Year is a critical time for marketing activity with people returning after the Christmas break filled with lots of New Year’s Resolve!
A “404 error page”, often referred to as a “Page Not Found, page”, is what is seen when a visitor to your website reaches a page that no longer exists. If people land on your website using a broken link it’s
A great way to get the most out of your website Many people have lots of levels on their website and find it difficult to get traffic to those lower level pages without massive bounce rates.
Building customer confidence When customers visit your site for the first time they most likely won’t know what service you provide after purchase. Can they rely on you to delivery what you’re selling, can they trust you as a company.